Social media, personalisation, digital storytelling, marketing automation, different terminal devices: In the publishing industry more and more innovations establish themselves and companies are faced with new challenges. With digitalisation the publishing changes and new subjects such as cross-media or transmedia move into the daily lives of publishers, editors and reporters. [PDF, 20 pages]
In this white paper you will learn more about
the digital change in the publishing industry
crossmedia and how the digitization is changing the work of editors
the role of technology in modern publishing organizations
the benefits of a modern publishing software
and much more
Contentpepper® is Digital Publishing and Digital Marketing Platform made for organizations who want to drive business growth in a digital environment.